EURO-BANA

Młodzieżowy Dom Kultury nr 2 w Piekarach Śląskich

Media materials:

Organisation:

Młodzieżowy Dom Kultury nr 2 w Piekarach Śląskich

Country:

Poland

About organisation:

We are an out-of-school education facility and run extra-curricular activities every day from Monday to Friday. More than 400 children and young people take part in our activities every week. We run youth activities as part of our activities, including a Eurodesk Poland point.

Contact person:

Dobrosława Egner

Title of the project

EURO-BANA

Start date:

May 14, 2023

End date:

July 8, 2023

Source of funding:

Eurodesk grant and own recources - the project was implemented in cooperation with the second Eurodesk in Rybnik run by FEIO (European Outsourcing Institute Foundation)

Objectives:

The project aimed to elevate the visibility and positive perception of the Eurodesk Poland network by spotlighting its activities and the outcomes resulting from these endeavors. It sought to advocate for youth information among decision-makers and stakeholders, emphasizing its significance in non-formal education and governmental initiatives for youth. Additionally, the project aimed to promote the benefits of Eurodesk Poland network membership for affiliated organizations.Activities centered around innovative informational initiatives, notably renting a tram for a unique outreach campaign. Young individuals and educators from various schools across Silesia were invited to engage in entertaining yet educational activities aboard the tram. Volunteers disseminated information about European youth programs, facilitated interactive game stations, and recruited Eurodesk youth ambassadors. Subsequent training courses in Chorzów and Katowice enhanced the ambassadors' capabilities.The project yielded both qualitative and quantitative outcomes. Qualitatively, there was an enhanced understanding of the Eurodesk network and European youth programs, improved skills in accessing European information resources, and strengthened connections between Eurodesk points and youth beneficiaries. Additionally, there was a notable boost in leadership competencies among young volunteers. Quantitatively, approximately 150 youth directly participated in the campaign, with an additional 2000 indi

Why does it correspond to the thematic category:

This initiative is closely linked to the theme cathegory, as it exemplifies creativity and innovation in raising awareness of European opportunities. The decision to rent a tram for the information campaign reflects a novel approach to engaging young people and stakeholders, breaking away from traditional methods of dissemination. By transforming an everyday means of transport into an interactive learning space, the project organisers demonstrated a keen understanding of the need for innovative approaches to capture the attention and interest of their target audience.The activities carried out on board the tram, such as interactive game stations and recruitment drives for Eurodesk Youth Ambassadors, underline the creativity of the project. These engaging elements not only disseminated information effectively, but also made the learning process enjoyable and memorable for the participants. By injecting fun and entertainment into educational activities, the initiative successfully tapped into the interests and preferences of the youth, maximising engagement and impact. This initiative embodies the essence of 'Creative Youth Information' by embracing creativity and innovation as essential components in raising awareness of European opportunities. Through its unconventional approach, engaging activities and proactive outreach efforts, the project not only effectively disseminated information, but also inspired and empowered young people explore and seize the opportunities.

The impact the initiative had on young people and the local community:

Our initiative has had a significant impact on young people and the local community. There was an increased awareness of the existence and activities of the Eurodesk network and the European programmes available for young people. Young people gained skills in finding European information and using a variety of sources. We also established numerous contacts between the Eurodesk points and the beneficiaries, thus promoting the points in the local community. Thanks to our initiative, the leadership competences of the young volunteers working with our Eurodesk points have also increased. We have also started to build a network of young Eurodesk ambassadors, which has allowed us to reach out to various local communities in Silesia, thereby building stronger social ties and promoting the idea of active participation of young people in social life and European programmes and initiatives, and in the long term to then carry out information campaigns during the Time to Move campaign in various schools in Silesia initiated and led by our ambassadors-volunteers.

How it ensured the visibility and promotion of Eurodesk:

The visibility of the Eurodesk was ensured above all by the mobile form of the action - a tram travelling for half a day on the route between Sosnowiec and Chorzów through the whole of Katowice, a route that crosses the Silesian-Silesian Metropolis. The tram was placarded on the outside and therefore perfectly visible to residents, and additionally stopped at certain stops, during which young people handed out balloons with Eurodesk 20th anniversary graphics. Inside, there were also posters, the European Union flag, and a facilitator who kept those getting on and off the tram informed about the event, provided factual information, and interviewed visitors and young people. ESC volunteers from different countries were also on board, running Eurodesk game stations and answering questions from young people. After the action, promotional information appeared on the social media of the organisers and all participating youth establishments, and we organised 2 trainings and then information actions together with Time to Move workshops in 5 different places in Silesia - in schools.

How it respected the green principles:

The very idea for our initiative came from our ongoing policy of sustainable practices at MDK 2. Our idea was, while organising the Eurodesk promotion, also to promote and draw attention to ecological and sustainable transport such as trams and to encourage their daily use by residents, especially young people. We kept the production of paper information to a minimum - just posters marking our tram. All information campaigns on the tram were carried out using laptops and tablets. We also invited the informal group Silesian Climate Movement (http://www.slaskiruchklimatyczny.pl/ ) which is very active in Silesia, to present their activities and invite young people to co-sponsor and take action on climate issues.

The project aimed to elevate the visibility and positive perception of the Eurodesk Poland network by spotlighting its activities and the outcomes resulting from these endeavors. It sought to advocate for youth information among decision-makers and stakeholders, emphasizing its significance in non-formal education and governmental initiatives for youth. Additionally, the project aimed to promote the benefits of Eurodesk Poland network membership for affiliated organizations.
Activities centered around innovative informational initiatives, notably renting a tram for a unique outreach campaign. Young individuals and educators from various schools across Silesia were invited to engage in entertaining yet educational activities aboard the tram. Volunteers disseminated information about European youth programs, facilitated interactive game stations, and recruited Eurodesk youth ambassadors. Subsequent training courses in Chorzów and Katowice enhanced the ambassadors’ capabilities.
The project yielded both qualitative and quantitative outcomes. Qualitatively, there was an enhanced understanding of the Eurodesk network and European youth programs, improved skills in accessing European information resources, and strengthened connections between Eurodesk points and youth beneficiaries. Additionally, there was a notable boost in leadership competencies among young volunteers. Quantitatively, approximately 150 youth directly participated in the campaign, with an additional 2000 indi