Young people were asked about their fears or barriers that prevented them from availing of European opportunities.
We developed a set of ‘reels’ based on the young people’s expressed ‘fears’, e.g. ‘I won’t know the language’, ‘I don’t have any money’, ‘I don’t have any qualifications’, etc.
Each ‘fear’ was alleviated by providing answers/solutions, and further information was provided about the opportunities open to them.
These ‘reels’ were distributed through social media, primarily Instagram.
We chose the Inclusive Youth Information category because this initiative aims to support all young people in participating in European opportunities. It reaches out to young people with fewer opportunities and/or other barriers (money, qualifications, no second language) who need extra help and support to engage in the various programmes available. The young people in the reels are those who face similar barriers. Voice-overs were used to increase accessibility for literacy-poor and visually impaired young people.
Over 1,000 young people watched the reels; they would have realised that other young people have the same fears and barriers as they do. Each ‘fear’ was alleviated by providing answers and solutions. Young people received information on opportunities open to them and additional support available.
The project did not specifically focus on green initiatives, but it was digital and online, making it very eco-friendly.
